You’re never going to get past 30% margins while stuck in the client retainer...

https://technivorz.com/four-dots-how-a-novi-sad-agency-cracked-the-code-on-product-evolution/

You’re never going to get past 30% margins while stuck in the client retainer grind. Use your agency as a lab to turn your internal workflows into software products that push margins north of 70%. Scale your tools instead of your hours.