Scaling across the EU is a headache, especially when your traffic tanks the...

https://technivorz.com/what-is-the-ranking-risk-when-migrating-from-com-to-de-fr-folders/

Scaling across the EU is a headache, especially when your traffic tanks the moment you hit "publish" on a new locale. If you’re tired of chasing phantom hreflang errors and cannibalization issues, you aren't alone