Procurement teams treat vendor reputation as their first gatekeeper. Before...

https://spark-wiki.win/index.php/What%E2%80%99s_a_Realistic_Reputation_Monitoring_Cadence_for_a_Small_B2B_Team%3F

Procurement teams treat vendor reputation as their first gatekeeper. Before they ever book a discovery call, they scour G2 and LinkedIn to validate your claims. They want proof that your product actually solves the problems you advertise