Most brands are still obsessed with blue links while the actual traffic is...

https://www.runway-bookmarks.win/most-businesses-still-treat-seo-like-a-search-engine-game-but-the-rules-have

Most brands are still obsessed with blue links while the actual traffic is shifting toward AI-generated answers. To stay relevant in ChatGPT, you need to stop chasing keywords and start building a structured identity. Using Schema