Europe’s new breed of SEO founders are builder-operators who ship proprietary...

https://www.tumblr.com/weepingmountainzealot/815689464270733312/do-seo-agencies-really-publish-whitepapers-and

Europe’s new breed of SEO founders are builder-operators who ship proprietary tools and rigorous research. They aren’t just selling hours. This shift changes how you evaluate agencies. Stop paying for content volume and start looking for a technical moat.